Built by an online seller, for online sellers
Emails, website chat, and soon Instagram, Facebook, TikTok and WhatsApp: Elma brings it all together and prepares every reply for your online shop. You read it over, you approve.
But it goes further: it analyses your customer service to turn every customer request into a chance to improve.
15-day free trial · No credit card · No commitment
Hello! I’ve prepared your replies.
Works with
PrestaShop
Shopify
WooCommerce
Gmail
Klaviyo
Brevo
Google Drive
FacebookComing soon
TikTokComing soon
WhatsAppComing soonWho is it for?
On your own or as a team, you share one goal: keeping your customers happy. With Elma, you take care over every reply without giving up your evenings, and you put your time into what grows your shop.
Running your shop solo?
Without Elma
Customer service gets squeezed in between orders, and you often reply in your own time.
With Elma
Your replies are ready when you open your inbox. A few clicks, and it’s sent.
Are you a small team?
Without Elma
Customer service keeps someone on the team busy with repetitive tasks.
With Elma
Approving a reply takes about a minute. The team keeps its time for its core work.
A word from Elma
Your customer service no longer depends on just one person!
Tired, ill or away? Anyone on the team can take over, with no training. I prepare every reply with your rules and your tone: all you have to do is read it over and approve.
How does it work?
Link your inbox, your shops and your tools to Elma. There’s nothing to migrate: we connect to what you already use.
Write your instructions, set your tone, drop in your brief and answer a few practical questions. It takes between 30 minutes and 3 hours.
Elma prepares every reply the way you would have written it. You read it over, you click, and off it goes. You always have the final say, but you no longer spend hours on it.
You always stay in control. At first, you approve every reply. Soon, after 20 replies approved without changes for the same type of request, Elma will offer to automate it: the choice will be yours. And anything out of the ordinary, you handle yourself.
Simple from day one, no training needed.
Never used AI before? Used to ticketing platforms? Either way, you’ll get the hang of Elma right away: you read the reply, you approve it.
All your channels, one place
With all your points of contact on one platform, you no longer juggle your inbox, your messaging apps and your social media.
Whether you get 100 emails a day or 10 messages across several channels, every customer gets a reply.
Interested in phone support? Let us know.
Emails
Gmail, Yahoo, iCloud… and other mailboxes
Website chat
On your shop
Social mediaComing soon
Instagram, Facebook and TikTok: direct messages and comments
WhatsAppComing soon
Your customer conversations
A word from ElmaI sort things out for you. Newsletters, ads and notifications move to the background, and they don’t count towards your plan: you only see what really matters, your customers’ messages, your exchanges with your suppliers and job applications.
Want to see what Elma can do for you?
Try it free for 15 days. No credit card and no commitment.
New · the Elma chat
It answers your visitors right away, even when you’re not there.
It appears at the bottom of your pages, with the same knowledge as your email agent.
Why choose Elma?
Because every message says something about your shop, Elma goes further: it analyses your customer service to turn every customer request into a chance to improve.
Your competitors answer their customers. You listen to yours.
Elma sorts every request by reason: late parcel, size, damaged item, return. You see at a glance when a request keeps coming back.
You fix things at the source: product page, size guide, delivery management. The same questions come back less and less often.
Your customers get a quick, precise reply. They keep a good impression of your shop, and they come back.
Make your customer relationship your selling point.
94%
of French people say the quality of customer relations shapes their image of a brand.
81%
make it their top criterion when choosing.
Source: Observatoire des services clients 2025, Ipsos bva for “Élu Service Client de l’Année”. 5,000 people surveyed in France, the United Kingdom, Germany, Italy and Spain, from 25 August to 7 September 2025.
Pricing
No nasty surprises on the bill: your plan depends on the number of replies Elma prepares to your emails. The newsletters, ads and notifications it sets aside aren’t counted. Website chat is an option at a fixed price, as social media and WhatsApp soon will be. From €39 a month, no commitment.
Only emails count towards the plan. Website chat is a fixed price, whatever the number of messages, as social media and WhatsApp soon will be.
per day, that’s ≈ 180 per month
Recommended plan
Starter
€99 per month
Up to 200 prepared replies per month.
Each month, Elma gives you back
≈ 9 hours
The equivalent of 4 evenings freed up.
That’s about €190 of working time, for a plan at €99 per month.
Rough estimate: about 4 minutes per reply without Elma, 1 minute with it. Basis: an employee on €2,200 gross, about €3,200 including employer costs, 151 h per month. One evening = 2 h 30 min, one day = 7 h, full time = 151 h per month.
All our plans
60 prepared replies per month
€39 per month
Start your free trial200 prepared replies per month
€99 per month
Start your free trial500 prepared replies per month
€199 per month
Start your free trial1,500 prepared replies per month
€449 per month
Start your free trialMore than 1,500 prepared replies per month
Custom quote
Contact us15-day free trial · No credit card · No commitment
Elma vs the alternatives
Torn between an off-the-shelf platform and an AI agent custom-built for your customer service? Elma brings together the strengths of both: a ready-to-use tool that adapts to your tools, your rules and your tone.
| Criterion | An agency or a freelancer | The big customer service platforms | Elma |
|---|---|---|---|
| Getting started | Several days or weeks of waiting for the system to be built | Moving your customer service onto their platform | You start today, nothing to migrate |
| Price | A big development budget, then a subscription for maintenance | A plan per user or per ticket volume, plus about $1 to $2 per conversation resolved by the AI | A plan from €39 a month. The whole team is included. |
| Designed for | A custom project you scope and manage yourself | Teams with a dedicated customer service department | Online shops with 1 to 10 people |
Public prices of the main customer service platforms, checked in October 2026, in dollars. Details and sources on the comparison page.
See the full comparisonWho’s behind Elma
“I’ve run an online shop since 2010. At first I handled customer service on my own, up to 20 hours a week, then I had to hire and manage staff to take care of it. I created Elma so you don’t have to go through that.”
Marlone · Founder of Elma and online seller
Frequently asked questions
Yes. Elma connects to PrestaShop, and also to Shopify and WooCommerce. It reads your orders and your parcel tracking to prepare the replies.
You create your account, connect your inbox and your shop, then give your instructions or your documents. The first replies then arrive in your account.
During the 15-day free trial (and up to 100 prepared replies), no credit card is required. We only ask for it at the end, when you choose your plan based on your number of emails. If you don’t choose anything, nothing is charged: the trial simply ends.
Yes, there’s no commitment. You cancel from your account, and one button cuts all access to your tools.
Your messages are used only to prepare your replies. They are neither sold on nor used to train a model.
It takes between 30 minutes and 3 hours: you connect your inbox and your shop, give your instructions and your tone, and answer a few practical questions. You can start with your emails and add the other channels later.
The replies Elma prepares to your emails. The messages it sets aside (newsletters, ads, notifications) aren’t counted. Website chat is a fixed-price option, as social media and WhatsApp soon will be: its price doesn’t change, whatever the number of messages.
On the website chat, yes: it introduces itself as an AI, and the visitor can ask to talk to your team in one click. For emails, you approve every reply before it goes out.
Elma gathers your messages, prepares your replies and helps you understand your customers better.
Start your free trial15-day free trial · No credit card · No commitment